+9.4%
Conversion rate
+89.000€
In the first 19 days.
+6.5%
Avg order value
100%
Satisfied customer
Boosting conversion rate by +9.4% with a custom cart freebie feature.
We helped Snuzone enhance their checkout experience by introducing a dynamic cart freebie system, encouraging customers to spend more to unlock exclusive gifts.
Cart upsell
CRO
UX
AOV
Snuzone, a long-term partner of ours, wanted to boost average cart value while introducing a custom “freebie” feature. The challenge lay in integrating this seamlessly with their existing tiered pricing model, while also enabling multiple gifts to be triggered based on cart value.
We began by designing an intuitive version of the feature that we believed would deliver the strongest results. Once approved, our development team coded and implemented the solution, merging the existing Shopify cart functions with the new rules. By consolidating all logic into a single streamlined function, we ensured fast and efficient performance on the cart page.
Within just 19 days, Snuzone recorded a +9.4% increase in conversion rate and a +6.5% lift in average order value, generating an additional €89,000 in revenue. The results exceeded expectations and made a significant impact on their store’s performance.
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